
Launching Audible’s Romantasy with pure social magic
BookTok spots fakery a mile off. Polished, pushy or try-hard and you’re done. So when Audible launched their new Romantasy collection, the brief was simple: keep it creator-led, community-first and fast, fun.
In two to three weeks, we teamed up with BookTok favourite Abbysbooks and a crew of nano-creators to build playful, trope-filled scenarios fans instantly recognise (and scream about). Tone, POV and pace were all crafted for authentic, scroll-stopping chaos, no brand cosplay required.
The result? Content that lived inside the fandom, joyful, relatable and loved by Romantasy readers, proof Audible can show up on BookTok without breaking the spell.
all things: built for destiny, dragons and all













